New Watch Products Become Popular in Yiwu Wholesale Market

The watch products in the Yiwu wholesale market have come to a peak, and product sales have increased significantly compared with the previous period. Near the end of the year, the watch category has gradually shown a rising trend of both domestic and foreign sales. The recent trend of the market shows the following characteristics:

1. The economic recovery of the Yiwu wholesale market has driven industry growth, and the overall industry market is improving.

After two years of international financial depression in 2008 and 2009, the overall sales market of the watch industry has improved. The sales volume has increased by more than 15% compared with previous years. Among them, the quartz and electronic watches with fast style update and stable quality are sold best.

The Yiwu wholesale market has been further expanded in export, and the products are exported to the Middle East, Southeast Asia, Europe, America, and African countries. Among them, the middle and low-end products are mainly sold to Southeast Asia, the Middle East, South America, and Africa, and the middle and high-end products are sold to the United States, Europe, Japan, South Korea and other countries with more developed economies.

2. The product research and development of the Yiwu wholesale market is in line with international standards, and products with new technology and new functions are popular.

With the expansion of foreign markets, Yiwu wholesale market products are gradually in line with international standards. Some new materials, new processes, and new functions are quickly applied to product development. Low-carbon and environmental protection concepts are also fully reflected in the products.

For example, the use of silicone materials to make environmentally friendly and comfortable silicone quartz watches, LDE touch screen watches with LED lights and high-tech touch screen technology, radio waves watches with independent patent rights that integrate luminous, digital display, and voice timekeeping functions. These products containing high technology, new material and new functions are highly favored by domestic and foreign merchants when listed.

3. The fashion trend of Yiwu wholesale market is becoming more diversified, and the appearance design is more personalized.

The fashion trend of watches is becoming more diversified, but watches with stainless steel and chrome alloy shells are still mainstream products. Mechanical watches are gradually replacing the position of quartz watches. Candy colors and bright colors have become the common colors for watch shells and straps.

The appearance of the men's watch is more angular. The large square surface is very popular. The bright colors of dark blue, light pink and red are boldly used in the design of the men's watch. Women's watches are more diverse and novel, with flower-shaped designs, candy-colored appearances, jewelry design techniques, and extensive use of rhinestones, making women's watches more fashionable and decorative.